Hanmire

Services

Logo concept, brand development, print collateral, packaging

Hanmire creates luxury tailored clothing and accessories for the modern gentleman. They wanted a classic logo to reflect the quality of their clothing. A muted colour palette was paired with metallic copper foiling to give the brand a feeling of understated elegance.

Just as a Saville Row suit is the pinnacle of tailoring, a heritage umbrella goes hand in hand with the English gentleman. The outcome is a logo which uses the letter ‘i’ to form an umbrella mark, that can be used independently on merchandise and across the brand.